Keep creating your own content.
Stop having to figure out what to say.
THE BLUEPRINT is a custom content strategy + copywriting membership that gives you 4 strategically planned, fully written posts every week, built around your ideas, offers, audience, and goals.
Designed specifically for your business, so you can show up consistently, become known for what matters, and turn your feed into a stronger marketing asset.
FOR FOUNDERS + SERVICE PROVIDERS WHO ARE DONE WONDERING WHAT TO POST
Posting consistently doesnāt mean your content is actually working.
You know your business. You know your offers. And somewhere in the Notes app graveyard, you probably have enough half-finished ideas to keep you posting until 2027.
So you cobble something together when you have the time, disappear when client work gets busy, and suddenly remember you havenāt talked about your offer in three weeks. And even when you are posting consistently, it can still feel like youāre creating a collection of individual posts instead of a body of content thatās actually building somewhere.
Your content should be helping you build demand, not drain your brain.
Instead of opening Instagram and starting from zero every time, youāll have a clear plan for what to say, why it matters, and how it connects back to your business.
So you can spend less time second-guessing your content and more time actually showing up, building recognition, and turning your feed into a marketing asset that works with you.
The Drafting Table serves as a canvas for content to become a liaison between your self-expression and a money-maker for your business.
Your dream marketing system isnāt tucked inside the next freebie from a unicorn social media manager.
Itās waiting on you to stop molding your message to fit the algorithm and start making space for the brand voice that actually feels yours. Youāve outgrown the rigid rules, recycled calendar templates, and the ājust follow this formatā advice that keeps your presenceā¦ meh, and creation feeling like a chore.
The Drafting Table is where your content reclaims its rhythm. Where strategy meets soul.
Where you finally return inward to create something that moves your audience and your income.
Youāre creating content one post at a time.
You want your content to actually grow the business, but itās going more like this...
Youāre already showing up. You know social media matters. You probably even have plenty of ideas. But somehow, every week still starts with the same question: what the hell am I supposed to post?
Thereās no bigger strategy connecting what youāre saying today to what you want people to know, believe, or buy tomorrow. So even when the posts are good, they donāt always feel like theyāre building toward anything.
Your Notes app is full. Your content calendar is... not.
Ideas come to you constantlyāusually at the least convenient timesābut turning those half-baked thoughts into strategic, publishable content is a whole other job.
Youāre either giving value or suddenly yelling āBUY MY THING.ā
You know you need to talk about your offers more, but you donāt want every sales post to feel like a hard pivot from the content around it. So you wait... and wait... and then panic-promote when you need sales.
Wow what an amazing service! Iām so happy I hopped on the Drafting Table blahlbahlbah. I love showing up for my business now blahlbhalbah
S.V.
Youāre not just getting a content calendar
Youāre building a smarter, more recognizable presence without making social media your second full-time job.
Know exactly what to post each week
No more staring at a blank content calendar or pulling ideas out of thin air. Youāll get four custom, fully written posts every week so you can spend your energy creating ā not deciding.
Build a brand people actually remember
Weāre not chasing 16 completely unrelated ideas every month. Weāll strategically repeat, deepen, and evolve the conversations you want attached to your name so your content starts building recognition over time.
Sell your offers without the awkward hard pivot
Your promotional content wonāt live on an island. Weāll weave your offers into the bigger conversation so selling feels like a natural extension of what youāve already been talking about.
Let your strategy get smarter as you go
We donāt hand you a month of content and disappear. We watch whatās resonating, pay attention to what your audience is telling us, and use those signals to shape what you say next.
THE DRAFTING TABLE
$1249 $849
{SAVE $400 with Beta Pricing}
ā A fully editable Canva PDF so you can adapt your strategy & system as you evolve
ā A 90-minute kick-off session to dive deep into all of the aspects that make you, YOU.
ā A mapped-out, 30-day calendar with prompts, ideas and themes based off of everything created
ā A Loom video walk through of all sections in your Notion Dash & a next-steps implementation guide so you arenāt left wondering, āOk, but how do I use this?ā
ā One week of office hours on Telegram to help with implementation
THE DRAFTING TABLE
{VIP}
$1849 $1449
{SAVE $400 with Beta Pricing}
EVERYTHING IN THE PREVIOUS TIER PLUS:
ā A custom Notion content system hub to help you easily implement your new content system
ā Two weeks of office hours on Telegram to help with implementation (total 4 weeks)
IMAGINE YOUāRE:
Opening up Instagramānot out of guilt or obligationābut because you actually know what to say, why it matters, and how it supports the big-picture vision youāre building. And better yet, youāreā¦
ā Experimenting again. Freely. Boldly. Because youāve got a set of custom Cues to fall back on that make your content repeatable, meaningful and undeniably you.
ā Your ideas turn into posts, conversations, and clients.
ā Redefining consistency on your own terms. No more burning out trying to keep up. Just rhythm that matches your real life. No more cycles of ghosting then posting.
āBuilding your brand and your dream internet community, simultaneouslyāand suddenly that ābigger impact, less hustleā thing doesnāt feel like a myth.
ā Social media starts to feel like an extension of your life AND your creativityānot a chore. Youāre posting with ease, your stories feel clever, and your feed actually works for your business.
ā Youāre having genuine conversations in your DMsānot just reactions, but responses. The āIāve been watching you for a whileā¦ā messages? Theyāre rolling in.
ā Seeing more of the right people join, buy, share, comment, cheerāand not because youāre working harder, but because youāre showing up clearer.
ā Finally seeing yourself show up for your brand the way itās always lived in your head: intuitively, and fun.
ā ā ā ā ā
Iāve gone from dreading content days to actually looking forward to them. My engagement has gone up, Iām attracting clients who feel like a perfect fit, and I finally feel proud of what Iām posting.
H.S.
THE DRAFTING TABLE IS YOUR CREATIVE, CONTENT COMEBACK
You still love showcasing your workābut you know showing more than your portfolio or client deliverables and DM convos will take your socials up a level.
YOU WANT TO:
RECONNECT WITH YOUR CREATIVE PROCESS
TURN IDEAS INTO POSTS, NOT JUST VOICE NOTES
LEAN YOUR TYPE-A BRAIN INTO INTUITION OR YOUR TYPE-B BRAIN MORE STRUCTURE
MAKE CONTENT FEEL LIKE A REFLECTION OF YOU. NOT LIKE A PERFORMANCE
3 weeks delivery, one editable Canva presentation, plus 1 week of 1:1 support implementation
ā ā ā ā ā
āLana didnāt just give me a strategy, she built a system around how I actually think and create. My content feels lighter, more aligned, and way more effective. I now have a bank of prompts, a clear cadence that fits my schedule, and a Notion hub I actually use.ā
D.K
FAQ
What types of businesses is this for?
This offer is perfect for service providers, creatives, and online entrepreneurs who are mid-level in businessānot total beginners, but still doing most things themselves. If youāve been posting inconsistently, have invested in branding or your website, and are ready for your content to finally reflect the quality of your work, this is for you.
Iāve tried batching and planning content beforeāit never sticks. How is this different?
Because The Drafting Table not a templateāitās a co-created system built with you and for you. Weāll design your cadence, content cues, and creative flow around your actual lifestyle, energy, and goals. Plus, your personalized Notion dashboard, sample calendars, and continuity kit make sticking with it easy (even on low-energy days).
I already have a lot of content ideasābut Iām overwhelmed. Will this help me actually use them?
YES. This isnāt about giving you more ideasāitās about turning what you already have into a clear, repeatable system. Youāll finally know what to post, when to post it, and how it all fits together. Goodbye, content chaos. Hello, clarity and momentum.
What if Iāve already worked with a content coach or strategist?
Perfect. This isnāt about replacing what youāve already learnedāitās about making it work for you. If youāve taken other courses or downloaded templates but nothingās stuck, this offer bridges the gap between strategy and actual implementation. Itās customized, collaborative, and built around your rhythmsānot someone elseās playbook.
Is this going to feel like homework?
NopeāI do the heavy lifting, and you stay in the loop. Once you have your Drafting Table, creating content will feel fun & intuitivly weaved into your life and less like checking off a to-do. The whole experience is designed to feel collaborative, supportive, and low-pressure.
Can I use this if I have a team?
Yes! If you already have a VA or someone supporting you with content, this system can be easily handed off. Iāll organize everything inside your custom Notion dashboard so itās ready to plug into your workflowsāwhether youāre posting solo or delegating pieces to your team.
Will this help me make more salesāor is it just about visibility?
Visibility is the starting pointābut yes, this is ultimately about building a structure to build audience trust, which leads to more aligned inquiries and sales. When youāre showing up consistently, clearly, and confidently, your content does the heavy lifting: nurturing leads, positioning your offer, and moving people closer to a āyesā without pressure or over-explaining.
What if I donāt have a niche or clear messaging yet?
No problem. This experience often clarifies your niche and message as we build your system. The kickoff call alone helps unpack what you do know, even if itās felt fuzzy. Many clients walk away with sharper language, deeper self-awareness, and a clearer sense of how to position their offersānot just what to post.
Is this offer more strategy or implementation?
Itās the sweet spot: strategy meets done-with-you implementation. Youāll walk away with a complete, personalized system thatās ready to useāplus the why behind it, so youāre never guessing again. Youāre not left staring at a PDF or trying to DIY from a template. Youāll have everything you need to take action, immediately.
What if I already have a ācontent systemā Iām not using?
Letās make this one the last one you ever need. If other systems havenāt worked, itās probably because they werenāt built around your life, energy, and style. This isnāt a one-size-fits-all solutionāitās a co-created, flexible framework designed for your brain and bandwidth.